A Guide To Organic Link Building
Organic link building is also known as natural link building, and it is all about getting links naturally without having to build them yourself or through various automated systems. Basically, these links are not elicited in any way and these are the type of links that Google likes. Google has a long history of penalizing SEOs and web masters for building links, and they are constantly refining their algorithms in order to identify man-made links and penalize those websites. As a result, organic link building is one of the most effective and Google-proof methods to get links since they fall in the white-hat category.
Now, you may be wondering, how do you get organic links? Well, one great method is to naturally earn these links through amazing content. Basically, instead of writing to get ranked on Google, you should write for your audience and try to fulfill their needs. One great way to do this is to create completely original content for your website. Basically, you should dig into your niche and use your powers of analysis and research in order to create content that is truly valuable to your website’s visitors. You should think of it as creating the type of content that you would personally love to read and most other people in your niche would love to read as well. This type of content not only sells itself but you will soon find that other websites in your niche would naturally link back to your content.
Another excellent idea to get lots of organic links is to offer a free service. Now, this doesn’t mean that you should offer a service that doesn’t have much value or else you wouldn’t get many links. Instead, you should think carefully about what you can offer your niche’s community and how it can truly benefit them. This can be as simple as creating a Chrome or Firefox add-on, downloadable app, consultation etc. Once you are offering real value, the word will get around and this will result in lots of organic links.
Next, if you don’t already have official social media pages for your website, you should build them as soon as possible. The existence of these social pages can help your rankings when you engage with your audience. However, you can also use social media in order to get organic links. You can use your social media to share information in your niche as well as share unique content from your website. You can even create content that is just for your social media platforms. Once you do this on a schedule and interact with your audience every day, this will not only build your social media presence and help you get more customers, but also lots of natural links.
In summary, we have just covered what is organic link building as well as how to start attracting these links. These links are extremely effective since they are natural and that is exactly what Google wants. This will not only result in higher Google rankings but also lots of new and interested people who you can easily convert into customers.
Back to SEO FAQ Page